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Option Fundamentals 9
developing and refining an option pricing model known as the Black-
Scholes or Black-Scholes-Merton model, which I will hereafter abbreviate
as the BSM.
The BSM is a testament to human ingenuity and theoretical elegance,
and even though new methods and refinements have been developed
since its introduction, the underlying assumptions for new option pricing
methods are the same as the BSM. In fact, throughout this book, when you
see “BSM, ” think “any statistically based algorithm for determining option
p r i c e s .”
The point of all this background information is that options are not
only not new-fangled financial instruments but in fact have a long and
proud history that is deeply intertwined with the development of modern
economies themselves. Those of you interested in a much more thorough
coverage of the history of options would do well to read the book, Against
the Gods: The Remarkable History of Risk, by Peter Bernstein (New Y ork:
Wiley, 1998).
Now that you have a good sense of what options are and how they are
used in everyday life, lets now turn to the single most important thing for a
fundamental investor to appreciate about these financial instruments: their
inherent ability to exploit directionality.
Directionality
The key takeaway from this section is evident from the title. In addition to
demonstrating the directional power inherent in options, this section also
introduces the graphic tools that I will use throughout the rest of this book
to show the risk and reward inherent in any investment—whether it is an
investment in a stock or an option.
For those of you who are not well versed in options yet, this is the
section in which I explain most of the jargon that you simply cannot escape
when transacting in options. However, even readers who are familiar with
options should at least skim through this explanation. Doing so will likely
increase your appreciation for the characteristics of options that make
them such powerful investment tools and also will introduce you to this
novel way of visualizing them.