46 Part II: Call Option Strategies philosophy is more like being a stockholder and trading options against one's stock position than actually operating a covered writing strategy. In fact, some covered writers will attempt to buy back written options for quick profits if such profits mate­ rialize during the life of the covered write. This, too, is a stock ownership philosophy, not a covered writing strategy. The total return concept represents the true strategy in covered writing, whereby one views the entire position as a single entity and is not predominantly concerned with the results of his stock ownership. THE CONSERVATIVE COVERED WRITE Covered writing is generally accepted to be a conservative strategy. This is because the covered writer always has less risk than a stockholder, provided that he holds the covered write until expiration of the written call. If the underlying stock declines, the covered writer will always offset part of his loss by the amount of the option premi­ um received, no matter how small. As was demonstrated in previous sections, however, some covered writes are clearly more conservative than others. Not all option writers agree on what is meant by a conservative covered write. Some believe that it involves writing an option (probably out-of-the-money) on a conservative stock, generally one with high yield and low volatility. It is true that the stock itself in such a position is conservative, but the position is more aptly termed a covered write on a conservative stock. This is dis­ tinctly different from a conservative covered write. A true conservative covered write is one in which the total position is conserva­ tive - offering reduced risk and a good probability of making a profit. An in-the-money wiite, even on a stock that itself is not conservative, can become a conservative total position when the option itself is properly chosen. Clearly, an investor cannot write calls that are too deeply in-the-money. If he did, he would get large amounts of down­ side protection, but his returns would be severely limited. If all that one desired was maximum protection of his money at a nominal rate of profit, he could leave the money in a bank. Instead, the conservative covered writer strives to make a potential­ ly acceptable return while still receiving an above-average amount of protection. Example: Again assume XYZ common stock is selling at 45 and an XYZ July 40 call is selling at 8. A covered write of the XYZ July 40 would require, in a cash account, an investment of $3,700 - $4,500 to purchase 100 shares of XYZ, less the $800 received in option premiums. The write has a maximum profit potential of $300. The potential return from this position is therefore $300/$3, 700, just over 8% for the peri­ od during which the write must be held. Since it is most likely that the option has 9 months of life or less, this return would be well in excess of 10% on a per annum